Professorship (W3) in Empirical Communication Research with a Focus on Media Use and Societal Media Effects

Hamburg, Germany, 22. July 2021.

Institution: Faculty of Business, Economics and Social Sciences, Hans-Bredow-Institut for Media Research (HBI) and Universität Hamburg have agreed on a joint appointment

Salary level W3

Commencement of duties as soon as possible

Application deadline 22.07.2021

Universität Hamburg - der Forschung, der Lehre, der Bildung

If this is a first appointment, the professorship will be limited in accordance with Section 16 subsection 2 number 4 of the Hamburg higher education act (Hamburgisches Hochschulgesetz, HmbHG). It will be transformed into a tenured professorship if an evaluation procedure with a positive outcome has been conducted.


The successful candidate is expected to teach and conduct research in the field of communication studies. As a professor of the Faculty of Business, Economics and Social Sciences, the post holder is required to teach four teaching hours per week and to assume examination duties.

The successful candidate is also expected to make a significant contribution to the development of the HBI research program (

In their application, applicants are expected to indicate to which of the University’s core research areas, emerging fields, or profile initiatives ( their research can best be assigned.

Section 12 subsection 7 sentence 2 of the Hamburg higher education act (Hamburgisches Hochschulgesetz, HmbHG) applies.


Academic qualifications and additional requirements as specified in Section 15 HmbHG.

Additional criteria

We are looking for an internationally recognized research personality whose excellent research and innovative research approaches and empirical methods are recognized in the field of communication science, especially in the areas of media use and societal media effects. We expect applicants to have an outstanding research record and extensive experience in strategic research planning, the acquisition of external funding, project and staff management, interdisciplinary research contexts, knowledge transfer, and new forms of research communication. Applicants are also expected to be willing to contribute to the development of the HBI and its positioning in the Leibniz Association and to have a pronounced ability to work collaboratively and as part of a team. Joint research initiatives with journalism and mass communication at Universität Hamburg are desired.The University places particular emphasis on the quality of teaching and therefore requests that applicants provide details of their teaching experience and objectives.

Non-German-speaking post holders are expected to acquire the language skills necessary to teach in German (Level C1 of the Common European Framework of Reference for Languages) within two years of commencing employment.

Following hearings to evaluate knowledge and expertise, selected candidates will be further assessed to ascertain their skills in the areas of management and human resources.

As a University of Excellence, Universität Hamburg is one of the strongest research universities in Germany. As a flagship university in the greater Hamburg region, it nurtures innovative, cooperative contacts to partners within and outside academia. It also provides and promotes sustainable education, knowledge, and knowledge exchange locally, nationally, and internationally.

The Hans-Bredow-Institut for Media Research (HBI) is a member of the Leibniz Association, which includes over 90 research and infrastructure institutes across Germany. The HBI conducts research into media transformation and related structural changes in public communication. It uses a cross-media, interdisciplinary, and independent approach, combining fundamental knowledge with transfer research to create issue-driven knowledge for politics, business, and civil society.

In accordance with Section 14 subsection 3 sentence 3 HmbHG, Universität Hamburg and the HBI seek to increase the proportion of women in teaching and research and encourages female academics to apply.

Suitable disabled candidates or applicants with equivalent status with comparable qualifications, abilities, and experience receive preference in the application process.